“Consider what it takes for successful businessmen and businesswomen, effective entrepreneurs and hardworking associates, shrewd retirees and idealistic students to combine forces with a creative pastor to grow a ‘successful church’ today. Clearly, it doesn’t require the power of God to draw a crowd in our culture. A few key elements that we can manufacture will suffice.
First, we need a good performance. In an entertainment-driven culture, we need someone who can captivate the crowds. If we don’t have a charismatic communicator, we are doomed. So even if we have to show him on a video screen, we must have a good preacher. It’s even better if he has an accomplished worship leader with a strong band at his side.
Next, we need a place to hold the crowds that will come, so we gather all of our resources to build a multimillion-dollar facility to house the performance. We must make sure that all facets of the building are excellent and attractive. After all, that’s what our culture expects. Honestly, that’s what we expect.
Finally, once the crowds get there, we need to have something to keep them coming back. So we need to start programs–first-class, top-of-of-line programs–for kids, for youth, for families, for every age and stage. In order to have these programs, we need professionals to run them. That way, for example, parents can simply drop off their kids at the door, and the professionals can handle ministry for them. We don’t want people trying this at home.”
–David Platt, in his best-selling book Radical